diff --git a/src/commands/import.zig b/src/commands/import.zig
index df160b0..e4ad035 100644
--- a/src/commands/import.zig
+++ b/src/commands/import.zig
@@ -28,6 +28,8 @@
 //!     the original first-seen import date), else
 //!     `"imported <broker> YYYY-MM-DD"` for newly-introduced
 //!     positions
+//!   - `ticker::` and `label::` from the prior matching lot when
+//!     present (hand-edited aliases the export never carries)
 //!   - `security_type::cash` for cash-classified positions
 //!
 //! ## Re-import merge
@@ -38,12 +40,12 @@
 //! doesn't carry. The merge rules:
 //!
 //!   - **Held positions** (in both prior file and new export):
-//!     keep `open_date`, `open_price`, and `note` from the prior
-//!     lot; only `shares` and `security_type` come from the new
-//!     export. A re-import of an unchanged held position
-//!     produces byte-identical output, so `git diff` only
-//!     surfaces actual brokerage changes (lot-size drift,
-//!     real cost-basis adjustments).
+//!     keep `open_date`, `open_price`, `note`, `ticker`, and
+//!     `label` from the prior lot; only `shares` and
+//!     `security_type` come from the new export. A re-import of an
+//!     unchanged held position produces byte-identical output, so
+//!     `git diff` only surfaces actual brokerage changes (lot-size
+//!     drift, real cost-basis adjustments).
 //!   - **New positions** (in new export, not in prior): treat
 //!     as a fresh lot — `open_date::1970-01-01` sentinel,
 //!     synthesized `open_price`, today-stamped note. The note
@@ -61,12 +63,11 @@
 //!
 //! ### What the merge does NOT preserve
 //!
-//! Hand-edited fields like `price::`, `price_ratio::`,
-//! `ticker::`, or `drip::` on a prior lot get blown away on
-//! re-import. If you've manually annotated a managed-account
-//! portfolio with such fields, `import` is the wrong tool —
-//! either edit by hand or rebuild the annotations after each
-//! refresh.
+//! Hand-edited fields like `price::`, `price_ratio::`, or
+//! `drip::` on a prior lot get blown away on re-import. If
+//! you've manually annotated a managed-account portfolio with
+//! such fields, `import` is the wrong tool — either edit by hand
+//! or rebuild the annotations after each refresh.
 //!
 //! ### Why `1970-01-01` (Date.epoch) for new lots?
 //!
@@ -186,15 +187,16 @@ pub const meta: framework.Meta = .{
     \\
     \\Re-import merge: when the target file already exists, lots that
     \\are still in the new export inherit their prior `open_date`,
-    \\`open_price`, and `note::` — so trailing-return / ST/LT
-    \\classifications stay stable across re-imports and `git diff`
+    \\`open_price`, `note::`, `ticker::`, and `label::` — so
+    \\trailing-return / ST/LT classifications, price aliases, and
+    \\display labels stay stable across re-imports and `git diff`
     \\only flags genuine brokerage changes. Newly-introduced
     \\positions get `open_date::1970-01-01` (a "we don't know"
     \\sentinel; the next import will treat it as the prior anchor).
     \\Lots that disappear from the export are silently dropped — if
     \\you sold a position between imports, it just stops appearing.
-    \\Hand-edited fields (`price::`, `ticker::`, etc.) on prior
-    \\lots are NOT preserved.
+    \\Other hand-edited fields (`price::`, `price_ratio::`, `drip::`)
+    \\on prior lots are NOT preserved.
     \\
     \\Required:
     \\  -p, --portfolio <FILE>   Target portfolio file (must be a single
@@ -785,6 +787,19 @@ fn synthesizeLots(
             (if (p.note) |n| n else fresh_note)
         else
             fresh_note;
+        // Preserve hand-edited aliases from the prior lot. Neither is
+        // ever in a brokerage export, so a re-import must carry them
+        // forward or it would silently drop the user's annotations:
+        //   ticker:: the price-fetch alias (economic identity)
+        //   label::  the display label     (human identity)
+        const ticker_dup: ?[]const u8 = if (prior) |p|
+            (if (p.ticker) |t| try allocator.dupe(u8, t) else null)
+        else
+            null;
+        const label_dup: ?[]const u8 = if (prior) |p|
+            (if (p.label) |l| try allocator.dupe(u8, l) else null)
+        else
+            null;
 
         try lots.append(allocator, .{
             .symbol = try allocator.dupe(u8, pos.symbol),
@@ -794,6 +809,8 @@ fn synthesizeLots(
             .account = try allocator.dupe(u8, acct_name),
             .security_type = security_type,
             .note = try allocator.dupe(u8, note_text),
+            .ticker = ticker_dup,
+            .label = label_dup,
         });
     }
 
@@ -1130,6 +1147,65 @@ test "synthesizeLots: prior lot for (symbol, account) preserves open_date and op
     try testing.expectEqualStrings("imported fidelity 2024-06-01", lots[0].note.?);
 }
 
+test "synthesizeLots: prior lot's ticker:: and label:: are preserved on re-import" {
+    // ticker:: (price-fetch alias) and label:: (display label) are
+    // hand-edited; the brokerage export never carries them. A
+    // re-import of a held position must carry them forward, else
+    // the user's annotations silently vanish.
+    const allocator = testing.allocator;
+    var account_map = try testAccountMap(allocator, &.{
+        .{ .account = "Sample Brokerage", .tax_type = .taxable, .institution = "fidelity", .account_number = "Z123" },
+    });
+    defer account_map.deinit();
+
+    const prior_lots = [_]portfolio_mod.Lot{
+        .{
+            .symbol = "02315N600",
+            .shares = 100,
+            .open_date = Date.fromYmd(2024, 6, 1),
+            .open_price = 90.0,
+            .account = "Sample Brokerage",
+            .security_type = .stock,
+            .note = "imported fidelity 2024-06-01",
+            .ticker = "VTTHX",
+            .label = "TGT2035",
+        },
+    };
+    var prior = try PriorLotsLookup.init(allocator, &prior_lots);
+    defer prior.deinit();
+
+    const positions = [_]BrokeragePosition{
+        .{ .account_number = "Z123", .account_name = "I", .symbol = "02315N600", .description = "", .quantity = 120, .current_value = 18000, .cost_basis = 12000, .is_cash = false },
+    };
+
+    const lots = try synthesizeLots(testing.io, allocator, &positions, account_map, .{ .fidelity = "" }, Date.fromYmd(2026, 5, 21), prior);
+    defer freeLots(allocator, lots);
+
+    try testing.expectEqual(@as(usize, 1), lots.len);
+    try testing.expectEqualStrings("VTTHX", lots[0].ticker.?);
+    try testing.expectEqualStrings("TGT2035", lots[0].label.?);
+}
+
+test "synthesizeLots: new position (no prior match) has null ticker:: and label::" {
+    const allocator = testing.allocator;
+    var account_map = try testAccountMap(allocator, &.{
+        .{ .account = "Sample Brokerage", .tax_type = .taxable, .institution = "fidelity", .account_number = "Z123" },
+    });
+    defer account_map.deinit();
+
+    const positions = [_]BrokeragePosition{
+        .{ .account_number = "Z123", .account_name = "I", .symbol = "AAPL", .description = "", .quantity = 10, .current_value = 1500, .cost_basis = 1500, .is_cash = false },
+    };
+
+    // No prior_lookup: a fresh lot has no hand-edited aliases to inherit.
+    const lots = try synthesizeLots(testing.io, allocator, &positions, account_map, .{ .fidelity = "" }, Date.fromYmd(2026, 5, 21), null);
+    defer freeLots(allocator, lots);
+
+    try testing.expectEqual(@as(usize, 1), lots.len);
+    try testing.expect(lots[0].ticker == null);
+    try testing.expect(lots[0].label == null);
+}
+
 test "synthesizeLots: new position with no prior match gets sentinel + today's note" {
     // A (symbol, account) that doesn't appear in the prior
     // portfolio is treated as a brand-new position. open_date